Ariel Automatic Powder Touch of Freshness Downy cleans like new in 1 wash and offers delightful freshness. Designed for full automatic machine (Front and Top load), this powder detergent is a must-have in your laundry room and it provides you with more freshness on top of Ariel’s impeccable cleaning. It offers its legendary clean whether your challenge is a tough stain or simply everyday soil. Your trustworthy ally for an incredible clean on all your garments. When it has got to be clean it’s got to be Ariel!